Abstract:Nowadays, the contradiction between human and nature is becoming more and more prominent, and challenges such as ecosystem imbalance and resource crisis come one after another. The concept of sustainable development emerges as the times require and is also the goal of the times. Packaging design deservedly should conform to the needs of the times and rethink its development path from the perspective of ecological ethics. The design strategy of ecologically environmental packaging is explored from the perspective of ecological ethics, aiming at the phenomena of“excessive packaging”and“waste of materials”in packaging which are against the requirements of sustainable development. The theory of ecological ethics is introduced to summarize the potential challenges of ecological ethics in packaging design and explain the necessity and feasibility of green ecological packaging design. Its design strategy is analyzed and elaborated in combination with cases to summarize the basic principles and design methods of green ecological packaging design. To examine packaging design from the perspective of ecological ethics is helpful for designers to establish the awareness of ecological environmental protection and responsibility, to understand the needs of packaging design in the era, and to optimize and make innovative packaging design by jumping out of the traditional thinking mode.