Abstract:The work aims to combine the social innovation means of° Intemet+" to construct the systematic protection and inheritance of Tianjin folk ant's intangible cultural heritage Yangliuqing Painting. The social innovation design method combined with social network media is used to study the social innowation design of Yangliuqing Painting. Culture to Citizen media platform is put forward. That i an information platform is established for communication between' 'culture" and “citizens” through “Internet+" .With the help of SNS (social network. service), O2O (online to fline) and other diversifed ways, the communication platform between Yangliuqing Painting and citizens is constrnucted to create the new way to protect and inberit intangible cultural heritage in the Intemet ena. The ways and methods of social innowation design and the development of intangible cultural heritage's traditional handicraft are discussed through the path, case analysis and framework research of social innovation design. The conclusion of this study is that, citizens and intangible culural beriage are linked through social innovation design to realize the process of' protection,dissemination, education, inberitance and enlightenment" of traditional handicraft of intangible cultural heritage. Yangliuqing Painting is taken as a rescarch sample to provide the reference for the protection and inheritance of intangible cultural heritage.