Symbol is the carrier of meaning and the manifestation of human emotion appearance. People regard consumption behavior as a means to realize self-worth and establish social relations, and then express their unique subjectivity. When people choose the appropriate furniture form according to their own values, furniture form will become a symbol and produce an emotional resonance with consumers. Therefore, semiotics methodology and furniture consumption have become a positive relationship. The work aims to analyze the multi symbol interpretation of furniture formfrom the connotation of furniture form, and investigate the cognitive process of consumers?? recognition of furniture form, and the corresponding psychological changes. By studying the communication method of symbolic semantics, the interactive relationship between furniture form connotation and consumption emotion is explained, the basic mode and design elements of furniture form perception are found out, the essential relationship between furniture design and consumption emotional meaning is explored, and the consumers?? identification and interpretation of furniture form is revealed from the perspective of semiotics.