基于KJ法与模糊KANO模型的工业博物馆研学策略研究——以武钢博物馆为例
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武汉科技大学 艺术与设计学院,武汉 430065

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Education Tourism Strategies of Industrial Museums Based on Fuzzy KANO Modeling: Take WISCO as an Example
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School of Art and Design, Wuhan University of Science and Technology, Wuhan 430065, China

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    摘要:

    为解决现有工业博物馆研学体验感较差、同质化严重等问题,探求KJ法与模糊KANO模型在工业博物馆研学中的应用路径,并由此提出针对武钢博物馆的研学策略与实践路径,为工业博物馆研学模式迭代升级提供借鉴意义。基于文献综述分析近年的博物馆研学趋势,通过KJ法对用户的工业博物馆研学需求定性发散与收敛,并介入模糊KANO模型计算各项需求权重,对需求进行量化、排序与筛选,为工业博物馆研学策略设计提供数据与理论支撑,最终通过李克特量表对方案进行评价。通过设计实践,以武钢博物馆为实践场景,基于模糊KANO模型数据结论对场景进行研学体验设计,以验证用户需求对研学策略开发的重要价值,为工业博物馆场景下的研学策略创新提供思路与支撑。

    Abstract:

    In order to solve the problems of poor experience and serious homogenization of the existing education tourism in industrial museums, the work aims to explore the application path of KJ method and fuzzy KANO model in the education tourism in industrial museums, and thus put forward the education tourism strategy and practice path for the WISCOM museum, providing a reference for the iterative upgrade of the education tourism mode of industrial museums. Based on the literature review, the trend of education tourism in museums in recent years is analyzed, the user's demand for education tourism in industrial museums is qualitatively dispersed and converged through the KJ method, and the fuzzy KANO model is intervened to calculate the weight of each demand. Then, the demand is quantified, sorted and filtered to provide data and theoretical support for the design of education tourism strategy for industrial museums, and the program is ultimately evaluated through the Likert Scale. Through the design practice, taking WISCO as a practical scene, the experience design of education tourism is carried out to the scene based on the conclusion of the fuzzy KANO model data, in order to verify the important value of user' demand for the development of research strategy, and provide ideas and support for the innovation of the education tourism strategy in the scene of the industrial museum.

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曾力,张嘉淇.基于KJ法与模糊KANO模型的工业博物馆研学策略研究——以武钢博物馆为例[J].工业 工程 设计,2024,6(3):65-76. 复制

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  • 在线发布日期: 2024-08-16
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